What is a contact and how are they added to your account?
All information including the name, email, location, etc. of individuals that you intend to send campaigns to are what makes up a ‘Contact’. There are seven ways that a contact can enter into Maropost:
- Adding Manually
- FTP Import
There are seven tabs that are imperative to organizing your contact data:
Field: By default, we have 5 fields in every Maropost account, with the option to create as many custom fields as you wish.
Tags: Tags are different from fields. A field is created for the whole account, while a tag is another way to organize your contact data. Tags can be added and removed for an individual contact.
New Lists: You can create a new list and add/import contacts into it. You also have the option to integrate a cart, brand, or product with a contact list.
Tables: You can create new tables, add columns to it and later import contacts into it.
SQL queries: With the help of SQL queries you have more options to filter the contacts and send them emails.
Preference Management: You can create custom pages for a variety of situations; manage subscription, edit profile, 1-click unsubscribe, report spam, thank you page.
Brands: You can create new brands within your account, associate contact lists with a brand, and see the reports from a particular brand.