The integration between Maropost for Marketing and Shopify is easy to set up and enables you to pass over purchase orders from your Shopify account into Maropost.
Contacts and their subsequent purchases are passed from Shopify to Maropost in real-time as soon as the orders are placed on your Shopify web store. Contact records in Maropost for Marketing are either updated or created using the email address as the lookup key. If the email address exists in Maropost then the contact record is updated with the latest purchase history. If the email address does not exist, then a new contact is created with that email address.
For step-by-step instruction on adding an integration setup with Shopify, see Adding a Shopify Integration.
Shopify Fields Mapping to Maropost Fields
|Shopify fields||Maropost fields|
|For each order item:|
|Contact records come from Shopify as a hash of email address, first name, and last name:|
Additionally, the shipping address from Shopify can be stored as custom fields in Maropost for Marketing.
Create the following custom fields named exactly as follows:
📋 Note: This information comes from Shopify as a hash of city, province, address1, zip, and country.