A custom report is a summary report that you can generate based on your choices. You can also filter the data to be included in a custom report. The report can be generated on a recurring basis and sent to any number of email addresses.
In the Navigation, go to the Analytics and then select Custom Reports. The Index page displays all your existing custom reports. The Index page also acts as the starting page to create new custom reports.
Custom Report Types
You can create the following types of custom reports:
- Custom Email Campaign Report
- Custom SMS Campaign Report
- Deliverability Report
- Growth and Attrition Report